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CONTACTTELEPHONEE-MAILCONTACTKollective is a full-service design and marketing agency with deep roots in the hospitality world. Founded in Athens in 2011 by Lynn Patchett and Paul Davies, we’ve spent over a decade helping independent hotels and travel brands thrive online.
We work best as an extension of your core team — offering fast, clear communication and the kind of digital problem-solving that goes far beyond websites and static reports. From strategy and design to ongoing support and troubleshooting, we’re your go-to partner for all things digital.
If you’re an independently managed hotel or resort looking for a hands-on, agile, and deeply invested digital partner — we’d love to work with you.
Lynn is a digital strategy expert in the hospitality and tourism industry with two decades of experience in the field. Originally from Canada and now based in Athens, he co-founded Kollective with Paul in 2011 to help independent hotels and tourism brands grow their online presence and revenue stream.
With a background spanning SEO, performance marketing, and strategic consulting, Lynn brings clarity, focus, and a deep understanding of how hospitality businesses operate to every project. He’s especially passionate about helping boutique hotels compete effectively online, combining data with creative storytelling to drive meaningful results.
Beyond his work at Kollective, Lynn is committed to sharing knowledge and supporting others in the field. He mentors upcoming professionals through Growth Mentor and was an active contributor to the global search community on Moz — part of his broader commitment to a more open, collaborative digital marketing landscape.
Lynn is a digital strategy expert in the hospitality and tourism industry with two decades of experience in the field. Originally from Canada and now based in Athens, he co-founded Kollective with Paul in 2011 to help independent hotels and tourism brands grow their online presence and revenue stream.
With a background spanning SEO, performance marketing, and strategic consulting, Lynn brings clarity, focus, and a deep understanding of how hospitality businesses operate to every project. He’s especially passionate about helping boutique hotels compete effectively online, combining data with creative storytelling to drive meaningful results.
Beyond his work at Kollective, Lynn is committed to sharing knowledge and supporting others in the field. He mentors upcoming professionals through Growth Mentor and was an active contributor to the global search community on Moz — part of his broader commitment to a more open, collaborative digital marketing landscape.
Paul is the heart and soul of Kollective’s design department — a rare creative force with deep experience across visual design, branding, and front-end development. Originally from Wales and now based in Athens, he studied multimedia design at a time when the digital landscape was just emerging, giving him a front-row seat to the evolution of online design. That long view, paired with hands-on know-how, is something our clients benefit from every day.
Since 2001, Paul has worked across print, video, and digital media, combining a trained designer’s eye with technical fluency. He leads all visual output at Kollective — from branding and web design to motion and UI — and oversees the development process to ensure that every detail is executed with intent and precision.
Paul has served on judging panels at design competitions, and in his spare time has dabbled in video DJing — a playful expression of the same instinct he brings to his professional work: telling stories through compelling visual design that performs across channels.
From two co-founders in 2011 to a close-knit team of specialists today, Kollective has grown steadily while staying deliberately small. Based in Athens and working globally, we’re a group of designers, developers, strategists, and marketers who share a common goal: helping hotels and travel businesses succeed in the digital space — with smart thinking and zero fluff.
Between us, we cover the full spectrum of digital expertise, from UX and branding to SEO, paid media, video, content, and front-end development. But just as important as what we do is how we work — collaboratively, creatively, and always with your hotel’s real-world goals in mind.
Our custom reports go beyond basic metrics – delivering actionable insights on traffic, bookings, guest behavior, and campaign performance. So you can make smarter decisions, faster.
