Careers

We’re always looking for talented people to join the Kollective team. If you’re looking for your next role, let’s talk.

We are currently looking for a

Google & AI Search Specialist

Remote or Hybrid - Full time

Description

Kollective is hiring a Google & AI Search Specialist. We are a boutique digital design and marketing agency for independent hotels and resorts, with clients around the world. All of our work comes back to one goal: helping hotels win more direct bookings.

This role owns how our clients get found. That means Google, and also the AI tools guests now use to plan trips: ChatGPT, Google AI Overviews and AI Mode, Perplexity and others. You’ll analyse search and visibility data and turn it into clear priorities. You’ll write the English content that acts on those priorities, and run digital PR outreach that earns the coverage and citations search engines and AI models rely on.

It’s a hands-on role with real responsibility from day one. You’ll work across a varied portfolio of boutique hotels and resorts in destinations worldwide, and contribute to our own research, including the Boutique Hotel AI Index

What you’ll do

Analyse Google Search Console and Google Analytics 4 data to find what drives visibility, traffic and bookings, and where the gaps are.
Track AI visibility for our clients, make sense of the results and turn them into actions.
Plan and write English content for hotel websites and blogs: destination guides, room and experience pages, and FAQs that answer real guest questions.
Run digital PR outreach: pitch hotels and stories to travel journalists, editors and publications, and build the third-party mentions AI models draw on.
Handle on-page and technical SEO: titles, metadata, structured data and internal linking.
Report clearly to clients and to the team.

Requirements

Proven SEO experience, with hands-on analysis in Google Search Console and Google Analytics 4.
Experience with AI visibility tracking tools, or a clear understanding of how AI search engines choose and cite sources.
Native or near-native English and strong writing skills. Please include writing samples with your application.
Comfortable with technical SEO basics: indexing, structured data and site structure.
Able to work independently and manage several client accounts at once.
Analytical and precise: you check the data before you make the claim.
Hospitality or travel experience is a strong advantage.

Benefits

Competitive salary based on experience.
Remote work with flexible hours.
A varied portfolio of boutique hospitality projects in unique destinations worldwide.
A collaborative team culture with room to learn and develop.
A hands-on role with real responsibility and visibility from day one.