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Your website isn’t just a brochure — it’s your front desk, your brand ambassador, and your most powerful booking tool. It should capture your hotel’s identity and work seamlessly across devices, languages, and guest journeys.
Ready-made website templates look generic — boutique hotels are anything but. Today’s guests expect better. We design every site from scratch, fully customized to reflect your property’s personality, drive direct bookings, and integrate seamlessly with your booking engine and digital strategy.
We start with your hotel’s story — your aesthetic, your audience, and the experience you want to create. Every design decision flows from who you are, not what’s trending. The result is a modern, personal site that reflects your character and makes a strong first impression.
All our sites are built on WordPress — the world’s most trusted open-source CMS. That means no lock-ins, no surprise fees, and no limits on how your website evolves. You own everything. You stay in control.
We design with purpose — not just for looks. Every site is structured to convert: fast, intuitive, mobile-friendly, and fully integrated with your booking engine. From first click to final confirmation, we help guests book with confidence.
Your website isn’t just for today — it’s your long-term digital foundation. We build every site with SEO best practices in mind from day one, using clean code, fast performance, and structured data that helps both search engines and AI-powered tools understand and recommend your hotel.
A great website isn’t just well designed — it’s built to perform. We include the essential features that help your site load faster, rank higher, work globally, and track what matters.
From clean code to clear page architecture, your site is built to be found — across both traditional search results and AI-driven discovery tools.
We configure a custom analytics setup tailored to your hotel — so you can track traffic, conversions, and direct booking value with real clarity.
We support as many languages as your guests need — with content structure and navigation designed for clarity and consistency across every market.
Page speed, smart caching, and mobile responsiveness aren’t extras — they’re essentials. Every Kollective website is engineered to deliver a seamless experience at every step of the guest journey.
Choosing the right partner is about more than great design. It’s about building something that reflects your hotel, works for your team, and delivers results you can measure. Every property is different — and so are the questions that come up. Here are some of the things hoteliers ask us most while planning their next website.
We specialize in boutique hotels and resorts — and nothing else. Every site we build is custom, performance-focused, and designed to inspire direct bookings. Our team acts as an extension of your hotel, supporting everything from design and SEO to analytics, campaigns, and digital strategy. We’re small by choice, global in reach, and obsessed with the details that make your property stand out.
Most likely — yes. We work with boutique hotels and resorts across Europe, the United States, the Caribbean, and beyond. Our clients range from island retreats and historic city hotels to new openings and rebrands. Wherever you’re based, we understand the local nuances that shape your guests’ booking behavior — and we tailor your website accordingly.
We’ve worked with many different booking engines, including multiple clients using Cloudbeds, Synxis, and WebHotelier. We know how to integrate these systems smoothly into custom websites to ensure a seamless guest experience. If you’re using a different platform, we’re happy to review it — chances are, we’ve worked with something similar.
Most of our websites launch in 6–8 weeks from project kickoff. While we depend on timely feedback and access to materials, we know how important momentum is — and we’re proactive about keeping things moving. We often hear from hotels frustrated by long, open-ended timelines elsewhere — so we make clarity and progress a priority from day one.
Absolutely. We can refine your existing materials or build from scratch — from tone of voice and messaging to photography, copy, and video. We’ll guide you on what matters most for storytelling, conversion, and long-term marketing success.
Yes and yes. Your website is fully editable through a user-friendly CMS, and it’s 100% yours. We don’t use proprietary systems or lock you into anything. You can manage content in-house, or lean on us for ongoing support — whichever works best for your team.
We don’t disappear after launch. Most of our clients continue working with us for SEO, paid campaigns, analytics, and AI-driven optimization — all tailored to your market and booking platform.
